Until the 2008 financial crisis violently shook the foundation of the global economy, the United States federal government had never taken a controlling interest in a publicly traded company chartered under state law.1 While the government has since fully divested from its holdings acquired through the Troubled Asset Relief Program,2 this blog argues that it…
Author: Nicole Spiteri
Surveying Untouched Legal Landscape: Does Audio Beacon Technology Violate Privacy Laws?
This blog is the second of a two-part series. In the first installment, I explained how retailers use beacon technology, and more recently, audio beacon technology, to expand communications with consumers while tailoring such communications to consumers’ surroundings.1 Despite the successes retailers have experienced as a result of the implementation of the technology, consumers have…
Audio Beacon Technology: Is the Potential for Increased Sales Worth the Risk?
This blog is the first of a two-part series. In this first installment, I will briefly explain how beacon technology works, discussing the benefits that such technology provides retailers, as well as the legal and perceptive risks that accompany the technology. In the second installment, I will discuss the somewhat untouched-legal landscape in which audio…