Startup unicorns, defined as those nascent companies with valuations greater than $1 billion, are increasingly undergoing IPOs and listing on national exchanges.1 Following the high-profile failures of the Snap2 and Blue Apron3 offerings, the next unicorns to turn public are being intensely scrutinized. At the end of 2017, digital music giant Spotify announced that it…
Tag: Spotify
As Pandora’s Business Model Wanes, Company Considers Strategy Shift
In the first blog in this two-part blog series, I discussed Pandora Media, the popular music-streaming site, and its difficulty to maintain profitability in today’s music-streaming industry.1 Despite its high number of users and annual revenue, the company is reportedly looking to sell.2 This decision comes in the face of an increasingly competitive industry, increased…